MMX

THE FIVE CAMPAIGNS
FOR GERMAN BRAND - MMX-GERMANY. 

MMX speaks the language of a new generation of men, bringing this spirit into each collection-campaign was the goal.
Emotional, classy and always sophisticated.

CampaignsCampaigns

"The MMX concept stands for the production of trousers and a collection which skillfully combines modern design with fine craftsmanship."

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„The MMX collection uses exclusive fabrics from the best German weaving mills and the best Italian weaving mills including Loro Piana and Ermenegildo Zenga.“

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"The MMX concept stands for the production of trousers and a collection
which skillfully combines modern design with fine craftsmanship."

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"MMX involves the continuation of a success story
and concerns no less than the re-interpretation of the perfect trousers."

Each campaign tells it´s own story and follows it´s very own rhythm, always with a great sense of style and design. The result: lookbooks, image books, stylebooks, videos, poster, ad´s, booth, …

 

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My Role

"On this project I worked as creative director / art director and was responsible for the general concept, visual strategy and lead design. I love to work on project like this. The close collaboration to the client is the key for a successful result and an always highly motivated team with their inspirations into this project.”

Agency: permanent. Wirtschaftsförderung
Client: MMX-Germany